US Hair Serum Market
Introduction: The Rise of Hair Serums in Modern Haircare
In the ever-evolving world of haircare, few products have experienced a meteoric rise quite like hair serums. These lightweight, potent elixirs are no longer relegated to post-styling routines but are now essential components of daily regimens across the United States. Their appeal lies in their multi-functionality—combating frizz, enhancing shine, stimulating growth, and protecting against environmental aggressors. This surge in popularity reflects a broader consumer shift toward high-performance, results-driven cosmetic solutions that offer both aesthetic appeal and therapeutic benefits.
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Market Overview: Current Size, Growth Trajectory & Future Forecast
The US hair serum market has matured into a billion-dollar sector, valued at USD 972.4 million in 2024, and is projected to reach USD 1.45 billion by 2030, growing at a CAGR of 6.9%.
