logo-31

Build Topical Authority

Instead of writing about random subjects make sure your blog is focused on an area of interest and develop an in-depth article on the subject. The search engines are now focusing on sites that show an understanding and proficiency.

Principal practices

  • Write Pillar (main) content that is complemented by subtopics related to it
  • Create strong internal linkages between the relevant posts
  • Always update your content to remain up-to-date

The authority of a person leads to trust and trust is the basis for rankings.

LinkedIn
Share
Instagram